World Heritage Toolkit

Information material

Businesses and actors in the Wadden Sea region will benefit from a new ‘Marketing & Communication` toolkit, advising on how to understand and present the value of the Wadden Sea World Heritage.

The development of this toolkit was funded through PROWAD, a trans-national EU project co-financed by the Interreg IVB North Sea Region Programme. This toolkit was drafted in partnership with nature conservation organisations, governments, the tourism sector and NGOs in Denmark, Germany and the Netherlands.  It will support visitor-facing businesses to upgrade their marketing and communication activities to secure global reputation and to enhance the collective visibility through the Wadden Sea World Heritage brand.

This toolkit is a practical resource for all tourism businesses in the Wadden Sea region and provides, for the first time ever, a comprehensive overview of important information available and put together by all three Wadden Sea countries. It offers an easy access to marketing materials and guidelines and promotional material/merchandise:       

The toolkit will be available in 4 languages (Danish, Dutch, English and German) and distributed progressively via the PROWAD partner networks, starting November 2015.

Download the toolkit in four languages here (380 MB)