04.02.2019 - 05.02.2019

Leeuwarden/ Ameland (NL)

Under the motto “Protect and Prosper” the new Interreg VB project PROWAD LINK (2018-2021) aims to unlock the potential of natural areas, such as the “Wadden Sea World Heritage”, as driver for jobs and sustainable regional development. We will do this by working with small and medium sized enterprises (SMEs) and their networks to develop nature as a brand to create benefits both for SMEs and the environment.

PROWAD LINK will officially be launched on 4 -5 February 2019 and interested stakeholders from the North Sea Region are invited to join, provide feedback on the project’s work plan and to get engaged in the knowledge partnership.

The PROWAD LINK consortium consists of 14 project partners from the Wadden Sea, England and Norway – public institutions, universities, NGOs and marketing organisations, thus pooling knowledge and experience and creating synergies across the North Sea region. This will also be achieved by close collaboration with local and transboundary EU-funded projects in the Wadden Sea, such as Waddenagenda and NAKUWA, which share the same aim by implementing the common Sustainable Tourism Strategy for the Wadden Sea, as well as by exchange with other INTERREG North Sea Region projects.

PROWAD LINK complements these initiatives and develops opportunities and perspectives for transnational long-term collaboration beyond the project’s lifetime. Stakeholders from different backgrounds and regions are invited to get engaged in the project, to support each other in product development in a co-creation process, and to enhance the sustainable profile of the collaborating stakeholders at the market, nationally and internationally.

To register, please send the filled-in registration form to Harald Marencic, Common Wadden Sea Secretariat, +49 4421 9108 15 by 22 January 2019.


4 February 2019


Meeting venue: De Kanselarij, Turfmarkt 1, 8911KS Leeuwarden


9:30     Registration and coffee

10:00   Opening. Welcome by Province of Fryslan

10:15   Harald Marencic (CWSS): Protect and Prosper - Introduction to PROWAD LINK

10:30   Signing partnership agreement PROWAD LINK

10:40   Sam Rose (WH Jurassic Coast): What’s in a name? Brand activation through cooperation with SME

11:00   Luigi Patuzzi (WH Dolomites): Business partnerships in the WH Dolomites – how it works

11:20   Anne Husum Marboe (National Park Danish Wadden Sea): Nature and Culture in the Wadden Sea (NAKUWA)

11:40   Caroline Pupelis (Ostriesland Tourismus GmbH): Waddenagenda 2.0

11:55   Interreg VB Projects “Saline Farming” (SalFar) and REFRAME

12:10   Lunch

13:00   Interactive group session

  1. National Park Partnership Programme in Germany,
  2. Marketing of the Wadden Sea World Heritage – the Dutch approach,
  3. Branding and business cooperation – examples from the North Sea Region

15:00 Departure to Holwerd, 16:00 ferry to Ameland (“an interactive travel”)

18:30 Dinner


5 February 2019

Meeting venue: Natuurcentrum Ameland, Strandweg 38, 163 GN Nes

9:00 Welcome and opening - Municipality of Ameland

9:15 Working groups on specific themes of PROWAD LINK work packages (brand activation, markets and products, sustainable entrepreneurs, knowledge partnerships and networks)

  • What are the needs/expectations of stakeholders?
  • How to get engaged with the project?

11:30: Plenary and conclusion

12:00 Lunch

13:00 – 17:00 Excursion

Departure of ferries to mainland: 13:00, 15:00 and 17:00

Download programme


All participants on Ameland need to book the hotel themselves:

Hotel Noordsee (proposed hotel)
The price for a single room is € 74 if you book online directly ( at the hotel you get a 5% discount by using the code FRIEND5. You can also book by telephone 0031 519 546 600 use the same code.

Of course you free to also book another hotel, as the dinner and workshop will be in the village of Nes it is advisable to book a hotel in Nes, do this through the usual booking sites or through

Please make your own hotel reservation.